Schwarzkopf LIVE Intense Hair Colour, Permanent Red Hair Dye, Built-In Vibrancy Serum, Real Red 035

Very rarely I write reviews but once again I'm impressed by Live colour! I'm actually going to praise 3 shades from the range in this review. 😁 From a few years now Mango twist was my colour. It's an amazing shade itself as well! But lately I've been wanting a change and decided to go with Ruby glaze. I am in love! ❤️ So vibrant and glossy, I can't stop looking at it! Covered the Mango twist shade like a dream. For a hair of my length I recommend getting 3 boxes of dye to be on the safe side, I almost didn't have enough 😅 On the front I have a bleached money piece that I did with Mauve kiss. Chef's kiss! 🤌🏻❤️ I'm including pictures for visual reference of how the dye covers. You can see 2 shades of Ruby glaze, because the money piece was thicker but I wanted to thin it a bit. So it's a good visual on how Ruby glaze covers on top of both old colour and bleached hair to about a level 9. Mauve kiss is on top of level 10. Other reviews that suggest Ruby glaze doesn't fully wash are right - it was forever running the water red when rinsing. I'm guessing its going to do so for quite a long time. Be careful with you fabrics - pillows, clothes etc. Otherwise I can't fault the brand! For the low price point it's marvellous! ❤️

Love the colour

I love this colour so much. I previously bleach my hair to get maximum vibrancy and it works so well. 2 boxes is just enough to cover my medium, wavy hair. I’ve had trouble with some dyes as my hair doesn’t always allow the colour to get through therefore wasting money however with this one I’m lucky it’s a 70% chance of staying in my hair longer even with washes. Very happy and glad it comes with aftercare conditioner!

My regular go to hair dye! I have dirty blonde hair so it always leaves me with a subtle pink tinge which is what I'm going for. It lasts a really long time due to the lightener inside and is very easy to do. I use 2 boxes as I have shoulder length hair.

This hair dye is a really nice colour and very easy to apply, which makes the process simple and fuss-free. The quality is good and the end result looks lovely. However, it’s not very effective on grey hair, as a few greys nearly always get missed. It’s also worth being careful if you have a sore, sensitive, or dry scalp, as it can irritate and sting. Overall, I would still recommend it for the colour and ease of use, just with those points in mind.

This colour is true to the box likeness. My picture speak for themselves! My natural colour is a little darker than the ‘medium brown’ on the guide, and this is one of the few colours that is recommended for darker hair, or doesn’t require pre-lightening at least. Colour really is ‘chromatic’ in that it shines beautifully in the light. Sure, ‘amethyst’ is never gonna look natural, but it’s not a flat block of red. Beware: be ultra careful in cleaning spills or spatters on sinks etc and skin as you go along - the colour is STRONG when developed but may not be evident beforehand. However, this is true of all reds I’ve used - either use Vaseline around your hairline or have wipes handy!

Not used yet but I always use live Great product

It was such a lovely vibrant colour. It does fade a bit after say 10 washes depending on what shampoo you use. It was easy enough to put on and didn't drip. The smell was okay too. Everyone commented on how shiny my hair was.

Mes racines sont devenue blonde alors que je suis brune a la base. En vérifiant la boîte (apres la pose) j'ai reçus 2 boîte périmée. Moi qui voulais refaire mes racine bin c'est rater j'ai juste jetter de l'argent par la fenêtre

Exactly what I was looking for and it arrived on time

Vibrante anche con ricrescita

Le résultat sera au rdv si vos cheveux sont totalement décolorés et sans reflets orange ou jaune. Trouver une couleur grise avec amoniaque est quasi impossible en France. Elle tient parfaitement malgré les shampoings.

My hair was an ombre from black on top to auburn at the ends when I dyed it. I wanted to dye the ends of my hair to make it an ombre to purple instead of auburn and I did get dye on the black parts of my hair and it didn't add any kind of highlights to it which is fine. I knew it was going to make the lighter parts of my hair darker so that wasn't a surprise. The color wasn't a super bright or bold purple but I wasn't expecting it to be since my hair was dark when I dyed it. The color did come out exactly as I thought it would. It looked like a dark plum color indoors and looked like a nice bright red-violet in the sunlight. The conditioner that came with the dye was amazing. My hair was so brittle and dry from being bleached and the conditioner made it feel like it was never bleached. When I was dying my hair, I did get some dye on the sink and floor but I wiped it up once I was done with my hair and there were no stains. All in all, I'd say it came out exactly as I thought it would and it was what I wanted so I'm happy.