

✨ Elevate your gray game with science-backed shine!
L'Oreal Paris EverPure Brightening and Nourishing Shampoo is a sulfate-free, vegan formula enriched with peptides designed specifically for gray and silver hair. It brightens, hydrates, and strengthens hair while protecting color and eliminating brassiness when paired with complementary products. Ideal for natural and color-treated hair, it delivers salon-quality results with a clean, conscious formula.
















| ASIN | B0CP8H6RS3 |
| ASIN | B0CP8H6RS3 |
| Active Ingredients | Salicylic Acid, salicylic_acid |
| Age Range Description | Adult |
| Best Sellers Rank | #6,902 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #204 in Hair Shampoo |
| Brand Name | L'Oreal Paris |
| Customer Reviews | 4.4 4.4 out of 5 stars (1,908) |
| Hair Type | All, Color Treated |
| Item Dimensions | 1.97 x 2.99 x 8.54 inches |
| Item Form | Liquid |
| Item Weight | 8.86 Ounces |
| Liquid Volume | 8.5 Fluid Ounces |
| Manufacturer | L'Oreal |
| Manufacturer | L'Oreal |
| Material Type Free | Paraben Free, Sulfate Free |
| Number of Items | 1 |
| Other Special Features of the Product | Vegan |
| Product Benefits | Color Protection |
| Product Dimensions | 1.97 x 2.99 x 8.54 inches; 8.86 ounces |
| Recommended Uses For Product | Color Protection |
| Scent Name | Magnolia, Bergamot |
| Suitable Hair Color | All Hair Colors |
| UPC | 071249676967 |
| UPC | 071249676967 |
| Unit Count | 8.5 Fluid Ounces |
H**L
Great Product! Excellent Results!
Very happy with this item. It smells wonderful. It does brighten up the grey. Has a nice soapy quality. And it gives my hair a fresh look with a soft feel. A great product that actually works! But try not to get it in your eyes it will sting a little.
C**Y
Nice for natural gray hair.
This product makes my naturally gray hair soft and removes some of the natural dullness in gray hair. It is easy to pop in the shower with my other products. The bottle didn’t leak and the value is decent. Only used twice but appears to be worth the money.
C**B
Brighten White Hair
L’Oreal Paris Shampoo Brightener: I have white long hair. No matter what I do I need a yellow canceling shampoo to keep my hair looking healthy white hair. Cleans my hair without it weighting down, making nice and shiny.
B**K
Good with sensitive skin
This is great for my hair, which is partially gray and partially brown. I like how it brightens it up but takes care of any yellowing that might be there. It also smells good and does not cause any issues with my sensitive skin.
J**E
Effective for brightening and controlling frizz.
This really helps with the frizz I have at my temples. Does help brighten my natural gray hair but took a while before I saw results. Fragrance takes some getting used to. I don’t love the smell but I don’t detest it either. Already repurchased so yeah I like it!
H**N
Perfect shampoo
I no longer color my hair and this shampoo is perfect. With different seasons and sun exposure my silver/grey hair varies. I feel This shampoo helps keep the shine and eliminate the yellow tint. My hair is so hydrated soft and healthy.
P**.
NOT for salt and pepper hair!
I just turned 70 and have hair that's still about 80% black with gray highlights (thanks Spanish Basque daddy! ). I've been using Jhirmack purple shampoo twice a week for years and love it but thought I would try something new. I liked this right away and used it for about 3 weeks, even adding it to my Subscribe and Save list, until I noticed that the black parts of my hair were turning a dull reddish brown. VERY ugly. I read the ingredients and saw citric acid listed up near the top. It was making my grays bright and shiny like the Jhirmack but seemed to be "bleaching" the dark parts. I doubt if my hair will ever turn completely white, my dad's didn't, so I was disappointed to have to stop using this. The shampoo itself made my hair very soft and manageable but is probably best for those lucky enough to be all gray or white.
B**H
Brightens silvery white hairs so they have a metallic shine
Rich lather - eliminates yellowy tones and noticably brightens silvery white hairs to a metallic like gleaming shine.
E**A
Muy bueno deja Muy suave el cabello
Trustpilot
2 weeks ago
2 days ago