

✨ Glow Up or Miss Out! Your skin’s new BFF is here.
Balance Active Formula Vitamin C Brightening Serum delivers a potent 3% active Vitamin C dose in a feather-light, non-sticky gel. Clinically proven with 93% of users reporting brighter skin within 4 weeks, it targets dark spots and uneven tone while smoothing and revitalising all skin types. Cruelty-free and UK-made, this 30ml serum is the affordable, effective glow booster every skincare routine needs.









| ASIN | B00X5M8ZRK |
| ASIN | B00X5M8ZRK |
| Best Sellers Rank | 3,569 in Beauty ( See Top 100 in Beauty ) 142 in Face Serums |
| Brand | Balance Active Formula |
| Colour | Translucent |
| Country of origin | United Kingdom |
| Customer Reviews | 4.4 4.4 out of 5 stars (2,351) |
| Customer reviews | 4.4 4.4 out of 5 stars (2,351) |
| Date First Available | 5 May 2015 |
| Format | Gel |
| Is discontinued by manufacturer | No |
| Item dimensions L x W x H | 6 x 3.5 x 13 centimetres |
| Item model number | BV9504 |
| Item model number | BV9504 |
| Item weight | 0.04 Kilograms |
| Manufacturer | POTTER AND MOORE INNOVATIONS LTD |
| Manufacturer | POTTER AND MOORE INNOVATIONS LTD |
| Package Weight | 0.05 Kilograms |
| Package dimensions | 13.2 x 6.2 x 3.4 centimetres |
| Product Dimensions | 6 x 3.5 x 13 cm; 40 g |
| Product Dimensions | 6 x 3.5 x 13 cm; 40 g |
| Scent | Unscented |
| Skin type | All |
| Special features | Not Tested On Animals |
| Speciality | cruelty-free |
| Target audience | women |
| Volume | 30 Millilitres |
A**A
Brilliant product, great price
I’ve been using this vitamin C serum for a few weeks now, and I’m genuinely impressed with the results. The texture is lightweight and absorbs quickly without leaving any sticky residue, making it perfect for layering under moisturiser or makeup. Within days, I noticed my skin looking brighter and more even-toned. My skin feels smoother and more hydrated, giving me a healthy, radiant glow. What’s even better is how incredibly affordable this serum is compared to others on the market, making it accessible without compromising on quality.
I**S
Affordable with Visible Results
I honestly only brought this Serum because it was cheap, and I wanted my face to look brighter. But I was genuinely surprised and how well this worked considering it's price point. It is super light weight and feels so smooth on the skin (not greasy at all). My face IS glowing and looks refreshed. I've used this under my makeup a few times, and it honestly changes the way my skin looks. I have a feeling this is going to be a repeat purchase and going to be part of my routine for a long time.
T**R
Amazing results - and will definitely order more
I'm so happy I found this product, and can't believe how low that price is! This is perhaps one of the most gentlest yet effective serums I've found in a while. I use this first thing in the morning, and as we walk the dogs really early and I don't have time/inclination to out my make up on so early, this is the only thing I wear for an hour to face the morning. Yet, after just a few weeks of using this, I've noticed just how fresh and glowing my face looks just by wearing this alone. I am 44 and in recent years I've had to move to serum for daytime skin care as my face has become so dry. So, this little bottle has just been magic! There's no scent, it is so easy to put on, and though the bottle size seems small, a little of this goes a long way. Best of all, my skin absorbs this beautifully and I feel refreshed (and have had no notable side-effects with the ingredients at all) I only use small amounts of concealer and pressed powered on my face these days, but putting them on over this serum is also so easy and effective. Overall, I can't fault this product and will certainly be ordering more.
L**H
Good stuff
Seemed to do the job as advertised as I experienced no ill effects from the sun whilst road tripping through heatwave France, Spain and Portugal this summer. I do think the vitamin C did help brighten my skin somewhat also so I would rate this highly for effectiveness. This has the viscosity of a thin lotion that is quickly absorbed into the skin- I could apply my makeup after a couple of minutes and there were no issues with oily residue. Smell is subtle and inoffensive (to my nose at least). My one exception was (and all sunblock does this to me it has to be said) was that after a week or two it really unsettled the skin on my chin area and I had some nasty spots whilst away. This formula was nowhere near as bad as brands from previous years though and I feel like I probably have to accept this side effect of using sunblock on my face unfortunately.
S**E
Vit C serum, good value for money
I have used the product for years. The quality is as expected and nicely absorbed.
J**G
Very useful
Nice product i used that for my face and really worth of money . Its make my skin brightness and remove spots . Smell is very good and not sticky at all
S**I
Re Ordered
I’ve just reordered the Balance Active Formula Vitamin C Brightening Serum for the second time, and it continues to impress me with its results. Key Features: 1. 5% Vitamin C for Brightening: The 5% Vitamin C concentration is perfect for daily use. After incorporating this serum into my routine, I’ve noticed my skin looks much more radiant and even-toned. It’s especially helpful for reducing the appearance of dark spots, which I’ve struggled with. Over time, my complexion has definitely brightened. 2. Lightweight & Non-Sticky: One of my favorite things about this serum is how lightweight it feels on the skin. It absorbs quickly without leaving any sticky residue, making it great for layering with other skincare products. It doesn’t feel heavy or greasy, which is a big plus, especially for those with oily or combination skin like mine. 3. Smooths and Revitalises: I’ve found that my skin feels noticeably smoother after using this serum regularly. It gives a revitalised look, and I’ve seen improvements in my skin’s texture. It’s gentle enough for everyday use without causing any irritation or breakouts. 4. Affordable & Effective: For a Vitamin C serum that delivers such great results, the price is incredibly affordable compared to other products on the market. I reordered it because it provides excellent value for money without compromising on quality. Pros: • Visible brightening effects, especially on dark spots and dull skin. • Lightweight and non-sticky formula that absorbs quickly. • Leaves skin smooth and revitalized with regular use. • Affordable yet effective compared to pricier alternatives. • No irritation or breakouts, even with consistent use. Cons: • The results take time, so be patient for long-term benefits. • May not be potent enough for those seeking higher concentrations of Vitamin C for more severe dark spots.
K**J
Love
Use this all the time, great value for your money. Would recommend and will keep buying this for myself and others too. Leaves my skin feeling soft and refreshed after every use. Really easy to use too. Love this stuff.
M**A
Asciuga subito ma cmq rimpolpa la pelle.
J**A
Works really good.
N**R
Super gut und Strahl der Haut sofort nach dem erste Anwendung
E**D
Very good
M**A
It was delivered to me 2 days earlier than the scheduled date. But I have a question, is the product really just more than a half of its contents? and it's watery in consistency. The box itself is not sealed whatsoever.
Trustpilot
2 weeks ago
4 days ago