Hair Styling Clay Pomade For Men, Natural & Organic with Strong Hold & Matte Finish, Product for Modern Hairstyles, 2 Ounces, Scented

Just started using this and so far I’ve noticed it gives me a strong hold and a matte finish that looks natural throughout the day. It applies easily, does not leave hair feeling stiff or greasy, and a small amount is sufficient for styling. The scent is mild and not distracting, and the product rinses out without difficulty. Based on my experience, it performs reliably and meets expectations. I definitely recommend giving it a try.

This clay pomade has become my daily go-to. It delivers a strong hold with a true matte finish, so my hair stays in place all day without looking shiny or greasy. It adds great texture and definition while still feeling natural. It applies easily once warmed in your hands and doesn’t leave hair stiff or crunchy. The scent is subtle and fresh, and I appreciate the natural ingredients. My hair feels healthy, not dried out. Easy to restyle throughout the day and washes out without hassle. If you want a reliable, matte styling product that holds without the helmet-head look, this one delivers.

Brickell’s Hair Styling Clay Pomade turned out to be exactly what I was looking for in a “grown‑up” styling product. The hold is genuinely strong without being crunchy. On medium‑thick hair it keeps styles in place all day, but you can still restyle with your fingers without the product flaking or turning into helmet hair. The matte finish looks natural, more like “good genetics and a blow‑dry” than obvious product, which makes it especially good for modern, textured styles or a clean, professional look. The texture is easy to work with: it scoops out smoothly, warms up quickly in your hands, and distributes evenly through the hair without clumps. A little goes a long way—using a pea‑to‑dime‑sized amount is usually enough—so the 2 oz jar lasts longer than you’d expect. One of the biggest selling points is the ingredient list. It leans on natural and organic components (like clay and botanical oils) instead of harsh chemicals, and it doesn’t leave the scalp feeling irritated or stripped after washing. It rinses out with regular shampoo—no heavy residue. The scent is subtle and clean rather than overpowering: masculine without being cologne‑y, and it doesn’t clash with aftershave or fragrance. Overall, this is a great choice if you want strong hold, a natural matte finish, and cleaner ingredients in a single product. It’s especially well‑suited for modern hairstyles where you want structure and volume, but still want your hair to look like hair.

I have been using various Brickell’s products and have been very satisfied with them. I really like their body wash and facial products. This is the second hairstyling product I have tried and overall it’s a nice product. I do prefer it over the hair powder I have tried but only because this styling clay fits my morning routine better. Below are some final thoughts: Pros - Easy to apply. It spreads through the hair easily and a little goes a long way. - Nice hold. It holds the hair in place nicely without being crunchy. It has a nice natural feel - Organic ingredients. It does make the hair feel soft and healthy. On days where I haven’t done much physical activity I will simply rinse my hair with water and my hair isn’t greasy. Cons - Wished it were more matte in the finish. It provides a little shine but it is not like a high shine gel. - Needs to provide a little more texture to the hair. It isn’t my go to product but I will continue mixing it in my rotation as I do like how my hair feels with it.

Top quality ingredients. Great subtle smell. Overall, excellent. The consistency of the product is definitely that of clay. Apply strategically to wet hair for a more sculpted hold, rub between dry palms and add a little bit of water to spread more uniformly throughout hair. Overall application is pretty easy once you get used to it in, depending upon how you want to utilize the product. Smells a little like something you might find at a hardware store, but not in an unpleasant way. Definitely subtle, and suggesting of good ingredients with no added fragrance or coloring. Even the quality of the ingredients, the size you receive is decent, and depending on how much you use of course, can last quite a while. I will say a little bit goes a long way. At least it did for me. The hold of the product I’d say is medium. It’s not crunchy or crispy like hair gel, but more pliable and stable throughout the entire day. Leaves less of a shine and more of a matte finish and I will say after a week of use, hair seemed to have more volume and was healthier. Rinses out relatively easy, but would recommend utilizing a good clarifying shampoo once in a while, as the product does build up a little bit with repeated use. Would purchase again. Even with the smaller size, given the quality of the ingredients I felt like I got quite a bit for my money. Update February 2026. Love this. I have ordered 2 more. The quality, fold, pliability and smell are outstanding. Really great!

I really like the fragrance of this. It's masculine, but not musky. It's more of a piney/herbal quality. It reminds me of walking into a high-end spa. I like the matte finish so it looks clean and not greasy, and the hold is stiff but not tacky, and still workable by running my fingers through to give it some texture. Also works to tame the flyaways in my beard.

I've tried quite a few different styling clays over the years and for a while now, I've used American Crew Matte Clay. Though I've been reasonably satisified with that product, I love Brickell and use a lot of their products religiously so I decided to give their styling clay a try. I will tell you, it has quickly become my new favorite. In case you've used the American Crew product, I'd describe the Brickell clay as pretty similar. However, it provides a stronger hold that is less prone to "wearing out" over the course of the day. Due to this, it is maybe slightly more difficult to apply, but the longevity of the Brickell is simply superior, and to me, it's clearly worth the extra effort. Even though it gives me a longer-lasting hold, the clay still provides a nice matte, pliable finish and rinses very easily with no greasy residue. I HIGHLY recommend this stuff if you're seeking a strong hold, matte finish with no greasiness. This is, hands-down, the best styling clay I've ever used!

Just like a lot of the Brickell products, you can tell the quality is pretty good. I like the smaller, size of the product as well. It says strong hold and I would say its strong but still workable. I have thick hair, and it doesn't clump up and works with dry as well as semi-wet hair. Will be using this daily, not a greasy, or shiney finish either. Doesn't leave my hair hard or crunchy as well, which I like. Will be re-buying this when Im out!