REIDEABody Measure Tape 60in (150cm), Lock Pin and Push-Button Retract, Ergnomic and Portable Design, Incl. Bonus Kit (1x 79in Clothing Measure Tape, 1 x 60in Mini Retractable Tape Measure), Black

This is a staple in my waist loss journey. This helps me stay on top of my waist size or any size from any part of your body really... it is so lightweight and small and can be kept in your purse or gym bag. Such a pretty pink color and easy to use.

Clever gadget! Simple design makes it EZ to use and it is Very Helpful!Kinda like having a friend to help you do your measurements, but without having to bother any of your friends! Which is also helpful, bc sometimes the privacy is appreciated. 😊It didn't cost a lot, partly bc they didn't over-spend on making it. I HOPE it holds up well over time, but I'm not 100% sure it will. So, just to be on the safe side, I'm being gentle and careful with it. (A good general rule for everything, right?😁)It DOES THE JOB, just as advertised, so I CAN Recommend it, without hesitation. If I had it to do over again, I would definitely still BUY IT. Hope that helps...

Edit 3: While the outer band has been changed to indicate inches versus cm/mm as it previously did and no longer offers accurate measurements for what I am seeking in my profession, the unit itself still offers great ease of use and is very fast and efficient for measuring. The design is very helpful in getting around all body parts. The retractable button makes storage and ease of use even more pleasant. I am thus changing my 2nd edit review to 4 stars as it does still offer the same ease of use even if it does not offer cm/mm on the outer band and I was very pleased with not only my first initial order (that I have used into oblivion), but am also very pleased with the customer service remedy attempts. The company offering this product may not offer what I am seeking, but does offer great customer service and that alone speaks volumes.Edit: 2nd order: I had to order another one as the first one started to tear along the edge where the fastener is. It eventually ripped completely, leaving the measuring tape useless. I understand that nothing last forever and this review edit has nothing to do with the longevity of the product, but rather the change/inconsistency. As stated in my first review, I originally ordered this as it indicated cm/mm on the outer band, which is what I use exclusively. The new one I ordered has inches on the outer band making the ease of seeing the exact mm very difficult. It is very disappointing to have to roughly guess where from an 8th of an inch you measured, flip around and get the cm/mm measurement. I am a personal trainer, where size matters. I do not like guessing on something that my clients have worked hard for. I hope this is corrected and that the cm/mm band will be and remain on the outer portion for the most accurate measurement.Original review: I purposely ordered this product as in the picture it indicates that the outer measurements are in centimeters versus inches. No offense to the American units of measure, but that unit of measure does not work for me. I prefer centimeters (like the rest of the world). This product is absolutely wonderful, easy to read and use. The clip knob does come unhooked too easily which is probably my only quarrel. That part could be a little more tighter to not slide back out so easily. To make the product even better the opening should be ambidextrous, allowing hooking from either side, as well as the retract button (perhaps on the side)....however, for the cost, I am not asking for a reinvention, it’s great for the cost.

These make it very easy to make various measurements accurately. Three different tapes for different measurement tasks.

This is an ingenious and simple tape measure that is particularly easy to use.Once the free end of the tape is extended around the body part of interest and inserted into its notched holder, a simple button press will apply just enough tension to take up any slack in a consistent and repeatable manner. Then and pressing the ‘Eject’ button, releases this free end of the tape, keeping its exact length in place, and the measurement can then be read.The accuracy of these circumference measurements can quickly be verified by using any available cylinder a few inches or larger in diameter. Simply measure its diameter (either in inches or cm) as accurately as possible then multiply this value by pi (or 3.14); this will be the exact circumference of the cylinder. Now use the Reidea tape to measure the same circumference and compare values. They should be virtually identical.Further, problems of the tape’s free end hook breaking off can easily be prevented by simply holding the free end of the tape while it’s being retracted – simply, just don’t let this free end, uncontrollably, retract into its case at full speed. Most of these complaints of breakage, I strongly suspect, are user-related errors and not design flaws with this device.

The tape measure is closer to a dark pink than advertised. The lettering on the body of the measure is black and the writing on the tape itself is pink. It works just fine, but if you’re getting it for the color it may not be what you want.

What a great invention! I tried it to measure my biceps and it was so easy to use with one hand. As a knitter who likes to make clothes to fit myself, it’s so great to be able to measure if no one is around to help me.

Quality is good, but not robust. I really like using it to measure for my cloths! Measures body parts/dimensions really well and now I don't buy cloths guessing at my size. Saves me a lot of disappointment when my order arrives. Easy enough to use, could it be improved? (maybe, but you are never going to satisfy everyone.)