---
product_id: 9502032
title: "The Retail Revival: Reimagining Business for the New Age of Consumerism"
brand: "doug stephens"
price: "1113758₫"
currency: VND
in_stock: true
reviews_count: 9
url: https://www.desertcart.vn/products/9502032-the-retail-revival-reimagining-business-for-the-new-age-consumerism
store_origin: VN
region: Vietnam
---

# The Retail Revival: Reimagining Business for the New Age of Consumerism

**Brand:** doug stephens
**Price:** 1113758₫
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Retail Revival: Reimagining Business for the New Age of Consumerism by doug stephens
- **How much does it cost?** 1113758₫ with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.vn](https://www.desertcart.vn/products/9502032-the-retail-revival-reimagining-business-for-the-new-age-consumerism)

## Best For

- doug stephens enthusiasts

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- Trusted doug stephens brand quality
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## Description

Full description not available

## Images

![The Retail Revival: Reimagining Business for the New Age of Consumerism - Image 1](https://m.media-amazon.com/images/I/611ERwRWkPS.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ 







  
  
    Doug Stephens, A Retailing Philosopher...with pratical ideas.
  

*by J***S on Reviewed in the United States 🇺🇸 on March 21, 2013*

The Retail Revival is a great book to understand the social, demographic, technological and economic trends that are changing the world in the last 30 or 40 years from the perspective of someone who is in businesses that deal with the general public. It is not a how to book, but a book that presents ideas and concepts that are used (or misused) by marketing and retail professionals and how they have been impacted by the current state of things like, social media, internet, demographics...One of its key ideas is that what is happening in the current Developed World Economy is not only caused by the recent economic crisis, but is the product of a series of changes:- some technological, like the brutal explosion in information available to consumers and the new media where consumers can post their opinions and impact marketing actions in unexpected ways.- others are demographical in nature, like the quantity of households of single people, single parents and so on.- the new internet retailers with new capacities regarding their ability to understand their customers through their systems (like Amazon here!)- the destruction of valuable blue collar positions by outsourcing to poor countries and increase the income inequality.In summary, economic power is changing hands...(from Walmart to Amazon) the big retailers are becoming history. New organizations are being born and becoming successful as the generations of customers are changing. (The baby bomers are retiring...)It is a book to get new insights and improve your vision on what is changing that impacts your business. Doug Stephens not only analyses the recent past, but also identifies some of the new directions that retail companies should look into to create their new future. These are the most difficult to evaluate, for many ideas will have to be invented or discovered by entrepreneurs around the world, and when we talk about innovation its easier to see and understand them when they become history.The book is well written, sometimes you will feel like as Doug Stephens is in the room giving a lecture on the subject.

### ⭐⭐⭐⭐ 







  
  
    Prescient but a little over the top.
  

*by B***S on Reviewed in the United States 🇺🇸 on October 11, 2015*

Prescient, but probably a little over the top. Being in Retail all my life I have seen many predictions about the demise of brick and mortar. I think the piece that always gets missed is the social and experience piece of brick and mortar. As much as we all like the prices and convenience of shopping online there are 3 other dimensions that are positive for B and M retailers. They are:  the enjoyment to get out and see products and how they are used.  The speed aspect that allows a person to see a lot of products quickly by shopping a store. And finally, the I need it right now, last minute nature of many people. That said, the book is dead on when it comes to paying attention to the tectonic shift that is occurring. This is one of the key reasons our Federal government needs to pass reform on the sales tax issue. There is an unlevel playing field where most web retailers have a devastating advantage purely because of how the law favors them. At some point, when enough Congressman drive through their districts and see empty retail store after empty retail store that no longer collect sales tax will they become motivated to change this unfair advantage. Unfortunately, it will be too late for many B and M retailers.

### ⭐⭐⭐⭐⭐ 







  
  
    Revival Is Right!
  

*by T***N on Reviewed in the United States 🇺🇸 on May 12, 2013*

After reading Doug's book, I am once again excited about being in the retail industry.  He clearly identifies how we got into the mess we are in; and articulates, in detail, a path forward.Some in the industry won't make it, but we all already knew that.  What Doug's done is to show anybody willing to listen, and to take the bold steps he outlines, not just how to survive, but how to actually build the next generation of world class retailers.As an insider in a Big Box retailer, I can tell you that things have been so bad for so long that I had just about given up hope.  Doug's work has given me the inspiration, and the practical knowledge, needed to reset, or "Revive" the joy I had once felt about retailing.It has already been called a must read book and it is. If you are not familiar with the terms "Hadoop", "Tuangou" and "Third Shelf"; or if you don't know about companies like TreeHouse, WestJet and Studio Velo, you can either learn about them in this book, or learn about them when reading the obituary written by the business press when your current company goes the way of Circuit City, Builder's Square, Expo, Kodak, .....It's a powerful and stimulating piece of work from a person who has earnestly studied the past, to develop an accurate assessment of the present, which has given him an amazing insight into the future.  You need to know what Doug Stephens knows.

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*Product available on Desertcart Vietnam*
*Store origin: VN*
*Last updated: 2026-03-22*