The Xbox 360 Uncloaked: The Real Story Behind Microsoft's Next-Generation Video Game Console

I love Dean Takahashi's writing style. The guy obviously has a passion for the video game industry. The corporate intrigue surrounding the development of the XBox 360 is recounted here in great detail. Takahashi's ability to weave a compelling narrative thread out of what could otherwise be a dry synopsis of an industrial design cycle is what makes this book such a great read. If you are interested in the video game industry this book is a must buy. I highly recommend it.

This is a great book for gamers and readers interested in business. It was really interesting to see the internal conflict / decisions made behind closed doors. I love gaming and I'm a business owner so this book hit a chord in both respects. Good read.

Great book for anyone who wants to delve deeper into the Xbox 360. Author provides great coverage from the industry insiders as well as the people who made the product itself. Considering this was highly "top secret" within Microsoft/IBM/ATI, the author still manged to show the thought process behind making "Xenon" (code name for Xbox 360 project, later the name of the X360's CPU). The book is well organized into many small chapters which makes it an easy read. The most interesting thing you'll learn from this book is the amount of dedication from the whole team, Microsoft's plunge into the unknown territory and all the compromises, tough business and design decisions. An excellent read for anyone interested in "behind the scenes" of video game industry. Recommended.

This book is a great read for video game, or more specifically - XBox, enthusiasts. It's filled with great details of what when on behind the scenes to get the XBox360 out the door. If I were to complain about anything, it's that I found it repeating some of the details from time to time. I would think that I read the exact same details before, then look to see, and sure enough I could find it verbatum in the previous chapter. This doesn't happen often enough to detract too much overall, as the book is chaulk full of quotes and unknown morsels that a hardcore gamer is sure to enjoy.

A nicely done story about Xbox... book could have used a good editor though... a fair amount of silly typos and mistakes.... nonetheless, an insightful story about the many decisions that went into crafting a new game console.