Schwarzkopf Keratin Hair Color, Ruby Noir 1.8, 2.03 Ounce by Schwarzkopf

I absolutely loved using Schwarzkopf Keratin Permanent Hair Dye Cream in 1.8 Ruby Noir! The color came out rich, vibrant, and multidimensional with the perfect deep ruby tone. My hair felt soft, shiny, and surprisingly healthy after coloring instead of dry or damaged. The application process was easy, and it covered my grays really well. I also noticed the color stayed vibrant for weeks without fading quickly. If you’re looking for a bold color with salon-quality results at home, I definitely recommend this one!

This color is great on my hair which is very dark brown with red sort of undertone naturally. It looks like a really dark color when in normal light, or in the dark, but in the sun it has a fiery red highlight and I love that. I wash my hair every other day, so no, it doesn’t last long and I have to redo it a lot, but that is because of the frequency of my hair washing. It will last through the amount of washes it claims on the box, I just use them up fast. When it fades a bit the highlight isn’t as red, but it’s still there. I have never seen this color in any other boxed dye. If your hair is drier, condition your hair really well after using. Not just with what’s included, but get a good conditioner. I have very dry hair, all dyes make that worse. If you are sitting in the sun, it will look dark where the sun is not hitting and red where it is. I think that’s awesome. One more thing, when you apply it, it will look pastel pink after you first mix it, it will turn orange on your head while processing, then it will turn dark purple and it rinses red like someone has been slaughtered in your shower, and if no one has, then it’s just the dye has changed completely. but don’t let all this change make you think you were sent the wrong dye or worry you. The first time I mixed it and it was pastel pink I thought I might have bought the incorrect color. But that’s just how it is.

Beautiful color!!..only issue is it will stain your towels even after a few shampoos.

Used as directed and have colored my hair before, just not using this brand and was upset by the result: No color change. My hair is medium to dark brown and with the exception of a few gray hairs, my hair is the same color after as before I used this dye. Also the few gray hairs that did turn red, the red is bright, not like on the box. The ammonia smell while using was also overwhelming, making me cough and my eyes water, I've never had this issue with other brands of dye. Will never be using this brand again. Waste of time and money.

I love this product! I get so many compliments on my hair. Most people think it's my natural color. Easy to use and the instructions are pretty simple. It's the only coloring product I'll use and the price, especially for the subscription service is very reasonable, better than I can get in the stores around.