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โจ Elevate your scalp game with 72H pure freshness! โจ
Elvive Hyaluron + Pure 72H Purifying Shampoo by L'Oreal Paris is a 28 fl oz clarifying shampoo designed for oily roots and dehydrated hair lengths. Powered by a dual-action formula of Salicylic Acid to deeply cleanse and Hyaluronic Acid to hydrate, it delivers up to 72 hours of purified scalp and moisturized hair without stripping. This paraben-free shampoo offers a lightweight, skincare-inspired solution with a refreshing berry and floral scent, ideal for professionals seeking a clean, fresh, and soft hair experience that lasts.









| ASIN | B0DNKM7R42 |
| Active Ingredients | Salicylic Acid, salicylic_acid |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #3,863 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #109 in Hair Shampoo |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Customer Reviews | 4.5 out of 5 stars 944 Reviews |
| Global Trade Identification Number | 00071249692271 |
| Hair Type | Normal |
| Item Form | Liquid |
| Liquid Volume | 28 Fluid Ounces |
| Manufacturer | L'Oreal Paris |
| Manufacturer Part Number | 0071249692271 |
| Material Type Free | Paraben Free |
| Model Number | 0071249692271 |
| Number of Items | 1 |
| Other Special Features of the Product | Hydrating, Purifying |
| Product Benefits | Moisturizing |
| Scent | Fresh |
| Scent Name | Fresh |
| Suitable Hair Color | All Hair Colors |
| UPC | 071249692271 |
| Unit Count | 28.0 Fluid Ounces |
M**H
Add to cart!!!
I LOVE this shampoo! I have long hair that takes time to style and oily roots. Before using this, I had good hair on day one, and day two was worn up and away from my face because it felt gross. Now, I can go THREE days before washing! I love that it cleans my scalp but leaves my hair feeling soft and moisturized. The scent is beautiful. My husband comments on it every time I wash. Also, very affordable. You won't be sorry!
S**I
Excellent Clarifying Shampoo
This shampoo is very effective. It makes my hair much less greasy, and more shiny ! It has a pleasant scent and lathers well! The formulation isn't greasy at all, and the ingredients in the shampoo are high quality !
E**D
Great for fine hair
I have fine, oily hair that is easily damaged. This left my hair feeling quite clean, light, and fluffy, without being overly stripped. My husband also loves the scent, so he started using this instead of his own shampoo. I also like the matching conditioner, though I haven't had to reorder that yet.
C**R
My new shampoo!!
I just received this yesterday and I used it the same day and this morning when I woke up my hair was not oily, which is not normal for me because I usually have to wash my hair every single day. I really love this shampoo and it also smells so good. I plan on continuing to use this awesome shampoo!
L**.
Non-stripping Purifying Shampoo
My daughter uses this weekly when she has non-dyed hair to get a deeper clean than what a regular shampoo provides. She says it appears to get rid of flakes and general buildup, but doesnโt leave the hair feeling stripped by doing so.
A**R
This is for you if you have an oily scalp
This is the best shampoo I've ever used hands down. If you have oily scalp and dry ends THIS IS FOR YOU!!! It also makes so much foam when you double wash. It's cheap for the results you get. It performs better than some redone and joico shampoos I've gotten in the past.
T**E
Making my hair fall out?
I dont know how to rate this, it works great at controlling oil. I normally need to wash my thin oily hair every 1 or 2 days and with this combined with the rinse out serum i could pretty much do every 2 to 3 days. I think I even had more "body". However I noticed ALOT of fall out, like everywhere. All day long i was picking long strands (my hair is mid back length) of hair off my clothes, seeing it on the couch, counters, finding a ton in the laundry and sweeping up clumps of my hair. I wasnt sure what was the cause (age? Cycle? Stress? This?) so to test a few random days in between using this I washed with my old shampoo and only noticed shedding when I brushed. Cant say for certain this is the culprit but its definitely odd and not worth risking losing even more hair to find out.
A**R
I Was Skeptical... This Stuff's AMAZING!
As someone who suffers from incredibly oily hair, finding a shampoo that cleanses without breaking the bank is hard. This stuff is AMAZING, even more so considering the price. Rinses out really well, hair feels incredibly clean, and smells just as good. Will 100% buy again!
M**N
Flakey or oily skin but dandruff shampoo is not working? USE THIS!
Contains Salicylic Acid! This ingredient is known for treating acne and removing excess oil. Swapping to this fixed body acne within a week! IF ZINC DANDRUFF SHAMPOOS ARE NOT WORKING, IT'S PROBABLY DRY SKIN, USE THIS INSTEAD! I don't use the word miracle very often, but this is the only shampoo I will ever be using or recommending from now on purely for this reason. This product is one of the only shampoos with salicylic acid at a reasonable price point, making it an accessible solution for persistent scalp problems. Free from harsh sulfates and no heavy fragrance (light non-perfumy). Oh and if you are a man (especially one with medium to longer hair), don't get scared by the purple bottle. The fragrance is not feminine and it's plenty powerful. HIGHLY recommend.
T**G
Good
Not drying at all good cleansing power
S**H
It Works!
Iโm leaving this review for the girlies and guys who are reading reviews to see if this shampoo is worth trying. It absolutely is. I have oily roots, dry and frizzy ends, and a flaky scalp, and nothing ever seems to help without making something else worse. Dandruff shampoos usually fix the oil and flakes but make my ends feel like straw no matter what conditioner or leave-in I use. This one actually works. My scalp feels clean, my roots are fresh, my ends stay soft, and the flakes are gone. Iโve used this shampoo for 3 months and itโs my new go-to shampoo for sure.
M**E
Good shampoo, but pump doesn't work!
Good shampoo with a lovely fragrance...but unfortunately the pump doesn't work! Please consider manufacturing a better bottle for this nice shampoo....
V**A
Leaves Hair Feeling Clean, Soft and Smells Great too!
We recently started using this in the middle of June and it has lasted us till end of July for my partner and I. It does a great job clearing up oily buildup without drying the rest of your hair. Also, leaves our hair feeling soft, fresh and clean. Definitely recommend if you have oily roots but want your hair still feeling hydrated! Will buy again!
Trustpilot
1 week ago
2 months ago