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✨ Glow like you mean it — the serum every skin-savvy pro swears by!
The Ordinary Niacinamide 10% + Zinc 1% is a lightweight, fragrance-free serum designed to brighten, smooth, and hydrate skin while controlling oil and minimizing pores. Clinically proven to improve skin radiance in 7 days and reduce pore appearance in 4 weeks, this water-based formula suits all skin types and tones, making it a must-have for a polished, professional look.


















| ASIN | B01MDTVZTZ |
| Active Ingredients | niacinamide |
| Best Sellers Rank | #402 in Beauty ( See Top 100 in Beauty ) #22 in Serums |
| Brand | The Ordinary |
| Country of Origin | Canada |
| Customer Reviews | 4.3 out of 5 stars 59,408 Reviews |
| Global Trade Identification Number | 00769915195941 |
| Importer Contact Information | ELCA Cosmetics Private Limited, 904, 905, 906, 9th Floor, Godrej BKC, Plot C-68, G-Block, Bandra Kurla Complex, Bandra East, Mumbai – 400051 Bandra Kurla Complex, Bandra (E) Mumbai - 400051 |
| Item Form | Serum |
| Item Type Name | Serum |
| Item Volume | 1 Fluid Ounces |
| Item Weight | 30 g |
| Manufacturer | DECIEM, M/s DECIEM Inc. 15 Fraser Avenue, Toronto, Ontario, M6K 1Y7, Canada |
| Manufacturer Contact Information | M/s DECIEM Inc. 15 Fraser Avenue, Toronto, Ontario, M6K 1Y7, Canada |
| Manufacturer Part Number | 2724607657945 |
| Material Features | Fragrance Free |
| Model Number | 769915190311 |
| Number of Items | 1 |
| Packer Contact Information | M/s DECIEM Inc. 15 Fraser Avenue, Toronto, Ontario, M6K 1Y7, Canada |
| Product Benefits | Visibly improves skin radiance and smooths texture in one week. |
| Recommended Uses For Product | Brightening |
| Scent | Unscented |
| Skin Tone | All |
| Skin Type | All |
| Special Ingredients | Niacinamide, Zinc |
| Target Use Body Part | Face |
| UPC | 769915190311 769915195941 |
| Unit Count | 30.0 Milliliters |
| Use for | Face |
N**I
Nice product
This half shirt is a great pick for everyday wear. The fabric feels comfortable and breathable, making it perfect for warm weather. The fit is true to size and gives a neat, casual look. Stitching and finishing are decent for the price. Overall, a stylish and value-for-money option for daily use.
D**V
Read before using
I am an asian man (Not Indian despite my location) with small eyes, pale texture and a horrible skin. Paired this with a soft moisturizer and a cleanser. I am on my second bottle now so I believe i can confidently review this face chemical. Did I Get brighter? No, My iq and skin tone are the same. Maybe lower on the IQ part. I'm already pale i could not care. Did I Glow up? Yes, while I do not illuminate my surroundings like a radioactive spider from Chernobyl, I have noticed a distinct glow to the facial skin that lets me stand out among my peers. Feels high class if you catch my drift, like knowing damn well who the main actor is in a screenshot from a movie with multiple people. Did I apply this regularly? This one varies, I was instructed to tap gently when applying this to my face. A few drops. I did not do that. Instead, i would drop a few drops on my palm, slap them across my face and rub them like I'm marinating chicken. This seemed to work. Again, results vary, Apply before and after bed.
H**H
Great product
Nice product, helps to remove dark spots and blemishes
R**A
Review
The product is actually value for money and it actually reduces many spot,pores,oiliness in the skin and good for daily use. Brightens the skin tone.
S**E
It's works well
It has visibly smoothened out my closed comedones, one thing is you need to be very careful about the amount of the product you use, do not use more than 2-3 drops for the whole face after cleansing your face, the dark spots are seeming less pigmented after 2 months of use. Be careful to use around the eye and mouth area, the 10% niacinamide might cause some itchiness there if you're not careful.
R**D
The Ordinary Serum
Very good Product, but little Expensive
A**R
The product seems to be used and packed.
The product seal is open and damaged. it is an old product packed in 2024.
S**A
Old batch
They sent an old batch, almost 2 years old. Nonetheless, what I received will be of less potency. Authentic- yes, it is imported from Canada. It is non-greasy, has light texture. Just started, I’m yet to see the results. No added fragrance but still smells mildly floral.
M**I
Good
Good product
R**.
Update after a year or more
The serum has greatly improved my skin, over a few months-a year my skin has become a lot better and is of great quality. I bought it on a slight sale so i enjoyed it for cheaper. I recommend this to anyone really. It’s a very good product.
L**3
Efficace, patiente résultat après 6 mois
Je le combine avec ma routine. Les taches s'attenuent.
A**R
Great product Great price
Very nice, I just recently started using Niacinamide and I do have dry skin and was afraid it would be too drying but I also have mature 50-year-old skin and it doesn't dry out my skin at all. When I was researching this product it said that because I have mature skin, it would likely not dry out my dry skin more and would sort of balance itself out and it does it actually, tightens my skin without drying. I'm so impressed with The Ordinary Niacinamide it makes my skin look and feel lovely. I cleanse my face then use the Niacinamide, and wait for five minutes then use hyaluronic acid wait half an hour then moisturizing cream and since I started using this Niacinamide my face feels amazingly soft, tightened and moisturized. I absolutely love it I just ordered The Ordinary hyaluronic cream and I can't wait to use that in my skin care routine as well to see if it makes a big difference too. I highly recommend if you want your face to feel great. I am not a bot.
M**�
Purchase Regularly, My Tretinoins BFF
The Ordinary Niacinamide has been a life-changer for me. Since I started using it, my acne has practically disappeared and my skin feels calmer and clearer. What I love most is how well it pairs with my high-strength tretinoin retinoid no irritation, just smooth, balanced skin. It’s lightweight, absorbs quickly, and doesn’t leave any weird residue. If you’re battling acne and using strong retinoids, this is the perfect partner to keep breakouts at bay without causing extra dryness or redness. Highly recommend!
Trustpilot
3 weeks ago
3 days ago