Hydrating Face Power Primer - Gel-Based, Hydrating Face Primer That Moisturizes & Smoothes Skin, Perfect Makeup Base, Oil Free Effect for a Flawless Look (Power Primer+4% Niacinamide)

Absolutely love this primer

I recommend this if you don’t want to spend the $10 on the ELF version. It’s not the exact same but it’s pretty close. This formula to me seems a little thinner whereas the elf brand is just a tad thicker and stickier. Which btw it’s meant to be sticky hence the name grip. Also something to note is if your foundation or concealers aren’t working with this primer, it’s because of the ingredients. They aren’t working with each other but instead against. Personally my routine hasn’t changed other than changing to this brand but I use Estée Lauder double wear foundation and tarte shape tape concealer for under my eyes and nose highlight. They both stay on all day long. I also pair everything with elf setting spray. So it works for me but like any makeup it’s trial and error. But I do recommend this primer as a cheaper dupe for the elf version.

I didn’t hug my coworkers only to be immediately embarrassed with prints of my foundation on their clothes

I took a chance when I ordered this primer because it was half the cost of the ELF primer I wanted. It works great. I’ve used the elf one before & I think this one works better. Wonderful product, great price, and it arrived fast.

I bought this because I had purchased the ELF brand of this type of primer and I was thinking it would be just as effective… boy was I wrong! I followed the instructions to a “T” and as I was putting my concealer on, it was coming right back off! It actually made my makeup come off rather than stay on. I will be sticking to ELF from this point on.

Works very well sticks to my face like the ELF brand. Only downside is that its really thick

I would definitely buy again! My makeup lasts and it doesn’t dry out my skin like the green one. Plus it’s a little cheaper than the original! Love it!

Keeps makeup on and in place.