No7 Stay Perfect Mascara – Smudge-Free, Long-Lasting Volume Up to 24 Hours with Straight Brush – Rain & Tear-Proof (7ml)

No7 Stay Perfect Mascara has seriously impressed me! I was looking for a mascara that could survive long days, tears, rain, and workouts, and this one does not disappoint. From the first swipe, my lashes look fuller, darker, and lifted, with real volume and definition — no clumps or spidery mess. The straight brush makes it easy to coat every lash, even the tiny ones in the corners, and it separates beautifully without sticking lashes together.

I love this mascara. It stays on but easily comes off with water. It doesn't "run" . When you remove it the mascara becomes soft and balls up. No streaks.

The good news: this mascara stays on! The bad news: this mascara really stays on. It behaves more like glue vs a tubing mascara. It added a little volume and helped separate but I found it very difficult to remove. I have other tubing mascaras I like better.

I've been looking for a reasonably priced mascara that does what it says and is good quality. This is a great one for me. My "older" lashes are thinning some and I don't like to curl them. No need with this one. The skinny little head takes up product really well and reaches every little lash both upper and lower. No clumps, no smudge and no flakes after10 hours. Recommend this to anyone who is tired of racoon eyes in order to get emphasized lashes!

I finally found a mascara that truly doesn’t smudge! Since switching to No7, I’ve been getting compliments on my lashes constantly, and my photos no longer have that dreaded raccoon-eye look. The formula stays put all day, and the results are amazing. I highly recommend it and can’t wait to try more products from this brand. Very happy—thank you!

Used to be better This ran down my face every time I wore it

This was a good price on Amazon. I will admit I do purchase it occasionally at Walgreens. The mascara itself is great...stays on all day. Make sure to follow the instructions to remove it at end of day....it is important to put a cool cloth on your eyes for 30 seconds and gently remove. Does not come off automatically with every day facial wipes. But worth the price and yes, I do like it.

Did not like this mascara at all. The brush is plastic and the mascara dried stiff and irritated my eyes. I like the 360 better.

I haven't used many mascaras but I'm starting to distinguish good from bad and the fact that we are individual and don't all like the same thing. I find the short plastic type wands work really well on my lashes and this mascara has one of those. It does not clump, not for me anyway, and it goes on beautifully. I still haven't found a mascara (including this one) that I can put on my lower lashes without it blurring all over the skin under my eyes but so far that seems universal so I'm not blaming this one. Just a shame we can't buy it direct from No7 at the low prices they intend in the UK. Maybe Priceline will eventually add it to their supply.

Although I wouldn’t normally go for a small head mascara I thought I’d give this one a go and I’m so pleased I did. My last mascara, L’Oreal, was very clumpy but this one goes on clump free whilst still making my lashes look thick and long. Very happy customer 😀

I wore this mascara all winter last year and I was very happy with it. I only had a problem in the hot weather, when I wore my sunglasses. Because of the heat and the moisture the mascara came off all over my eyes. So I only wear it in the winter. But I really like it.

Absolutely amazing. Stays on for hours. In hot weather. Would recommend. Have tried so many different brands. Will definitely be sticking with this one. Finally a tubing mascara that doesn’t smudge or come off

Lovely mascara. Easy to apply, doesn't clog lashes, but thick enough to stamp the base of the lashes and get a strong line across the lid - no need to bother with eyeliner! if you make an error, just wipe off quickly with a cotton bud. Stays put - doesn't flake or smudge. Comes off with a warm damp flannel or cotton pad. I've been buying this one for several years, and it deserves brand loyalty.