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👶 Shape their future with comfort and care — the plug that moves with your baby!
The Premium Patented Baby Belly Button Plug is a revolutionary, ultra-soft silicone shaper designed to support healthy belly button development in newborns through toddlers. Patented for safety and effectiveness, it replaces traditional cotton pads and bands with a reusable, band-free design that allows babies to move freely while promoting natural healing. Ideal for outies and hernias, this portable essential fits all newborns and meets CPSIA safety standards.







| ASIN | B0927CY6WS |
| Best Sellers Rank | #105,184 in Health & Household ( See Top 100 in Health & Household ) #136 in Hip & Waist Supports |
| Brand | Baby Belly Button Shaper |
| Brand Name | Baby Belly Button Shaper |
| Customer Reviews | 4.0 out of 5 stars 468 Reviews |
| Item Dimensions | 1.26 x 1.26 x 1.1 inches |
| Item Form | patch |
| Item Nype Name | belly band for baby hernia child umbilical hernia belt belly button book pegatinas para el ombligo |
| Item dimensions L x W x H | 1.26 x 1.26 x 1.1 inches |
| Manufacturer | World Store Group LLC |
| Manufacturer Part Number | WSG00001BBS |
| Material | Silicone |
| Material Features | Durable, Flexible, Non Reactive |
| Material Type | Silicone |
| Number of Pieces | 1 |
| Product Style | Shaper Plug |
| Recommended Uses For Product | Pain Relief, Pre or Post-Surgical, Umbilical Hernia, Promotes Natural Naval Shape |
| Size | One size fits all newborns |
| Sterile | Non-Sterile |
| Sterility Rating | Non-Sterile |
| Style | Shaper Plug |
| Target Use Body Part | Stomach |
| UPC | 799513758750 |
| Unit Count | 1 Count |
L**S
It works for my baby.
I bought this after trying the belt for my baby first and so happy that I purchased this because it works. Her belly button was outie maybe because of the crying and back home in the Philippines we usually wrap the belly button and i did not do that even when my mom told me too. But thank god i found this. I was stressing out every single time i see the belly button pops out a little bit, doctors keep telling me its normal for the baby to have it and it will close sometime but for me, how many times does the baby cries and of course it will get worse after sometime and did happen to my baby’s belly button. So I purchased this even tho it’s a little pricey. Tried the patch with this but my baby skin is sensitive and gets red bumps around after taking it off even though i had it soaked with lotion and even tried with soap so i ended up buying a surgical tape and secure it that way it doesnt come off easily when changing diaper. It was easy to take it off too during washes. Definitely will buy another one for the next baby. And for the cleaning, i take it off during wash, shower and clean it at the same time then put it back once it dries and for the belly button as well. Do not put this if the belly button is not fully healed.but it does works. It will take some time also depends how bad the hernia is. The belt that I purchased before this did not works also annoying because it doesnt stay where it should be. Hate tightening it because its not comfortable for the little one
M**A
También sirve para la abdominoplastia!
Realmente lo compré para mi ombligo recién operado ya que estuve leyendo que es un poquito grande y si, se puede usar tanto para adultos como para bebés, era justo lo que necesitaba, me encantó, súper suave y fácil de manejar, no molesta ni se siente, el material es de muy buena calidad, lo único malo es que no trae las cintas adhesivas, el precio es muy elevado para no traer las cintas pero fuera de eso es un excelente producto, así que si te acabas de hacer una abdominoplastia como yo, esto es justo lo que necesitas ❤️
R**.
Expensive, ships with no tape, not returnable--there are better options.
WARNING: product is NOT returnable and is incomplete. This product consists of a rather long piece of silicon in a branded box, and a lot of marketing. For the high price ($30) charged for a $0.30 piece of silicon, one would expect that tape would be provided. Not true. My experience: my baby had an umbilical hernia of unusually large size (> 4 cm) causing him discomfort. We tried a hernia belt but it doesn't stay put, and looked at other options like this. We ordered little hernia naval patches that come with medical adhesive patches (i.e. a few dozen cotton buttons with the flexible patches that get put over, say, an IV at the hospital) and this silicon thing. The moment we got the silicon thing, we realized it wasn't for us. The naval patches were complete products, were comfortable, half the price, and after about 1.5 months of application, worked. This silicon cone thing immediately looked uncomfortable, came with no adhesive (so what, I need to spend more money and time researching?), and ultimately will need to be cleaned constantly rather than being disposable cotton. Well, I guess I understand why the silicon cone isn't re-usable--the cost of sanitizing it is probably worth more than materials. But caveat emptor: this can't be returned. It might work for some people, but it's frankly not worth the cost and I think other options on Amazon are better.
J**O
Get it!
I don’t have a picture of my baby’s belly button but man he had an umbilical hernia that stuck like 2inches out. I pushed the hernia in and used an umbilical belt at first to bring it down flat or at least close to flat and once i was able to put this plug on it really helped. After that I used basically this with a large tegaderm patch made for baby hernias. You gotta get the large patch otherwise their moving around peels it off. The belt annoyed him so the tegaderm patch worked way better with this. I would leave it on the whole day and off at night. The pediatrician told me not to use belts or anything like this but he would have still had his hernia and eventually had to have surgery. Now he has a regular innie belly button. The whole process took 2 months. I would recommend this to everyone.
M**Á
No es barato pero resulta útil
Lo utilicé para la hernia de mi bebé en el ombligo, me gustó su textura es súper suave. Siento que cumple su función solo que el precio muy elevado.
R**E
Works Great!
I started to notice my 1month old having umbilical hernia so we came across this cone. It’s soft and flimsy so it wouldn’t hurt them however it may be a bit uncomfortable for them. Had it on him for two weeks and it was doing its job ! Keep it on for a long period of time because it can stick out again. We were putting bandage over the cone but it was scarring him so we stopped until his skin around it healed. It DOES NOT come with the tape so place an order for that too! Product works, it just needs attention and care as it’s doing its job.
A**R
5 Stars RECOMMEND!!!!!!!
AMAZING PRODUCT!!!! This is just after 2.5 weeks of use! Umbilical hernia is not fully closed yet but close! Don't beat yourself up if you leave it out for 1 day. We used the BBS patch and also the waterproof adhesive patch during swimming. The BBS patch needs to be removed with body oils or lotion otherwise skin will be irritated! Can't recommend the belly button shaper enough!!! Results speak for themselves!!! Very happy this product exists as our child will avoid umbilical hernia surgery in the future!!! The sooner you get the Belly Button Shaper the sooner your child's abdominal walls can start healing with less discomfort for your little one! Don't let the price tag avoid you from getting these products. You spend less than $100 to save your child from thousands of dollars for surgery & recovery time; most importantly extreme discomfort!!!!
C**G
Not worth the money
I should’ve listened to the reviews. It’s too expensive. You need to cut it to size so it will lay flush with baby’s belly but when you cut it the edges are uneven. It’s really hard to cut but maybe a razor blade would have been better to use. Instead I’ve been using soft cylindrical earplugs and cutting them in half which works perfect.
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