7L: The Seven Levels of Communication: Go From Relationships to Referrals

I read a lot of books, and most of the ones I choose to read, I love. But this book right here! This book right here though!! This book was nothing short of AMAZING! So amazing that I read it all in one day and I am getting ready to take my second pass through it to write down detailed notes. Granted, I was disappointed to learn that this was a fictitious story. I was thinking this was a memoir of an actual person the entire time up until I got to the end. The story wrapped up so perfectly that I thought to myself, there is no way this is a true story and lo and behold it wasn't. I am sure this was made clear somewhere in the beginning; I just missed it entirely.With all that aside, this book is still fantastic and incredibly relevant to business professionals of all sorts. I am moving into Real Estate and this book will be my GO TO strategy for my business. I was already selling like this back when I was a sales consultant for artificial turf. But I wasn't doing it at the level explained in the book that is loaded with genius tactics, acronyms, strategies, and more. I think I could write a book on how great this book is.My biggest love for the book is the catchphrase that I am not officially adopting to rid myself of procrastination forever. "Do It Now." I am definitely going to purchase the Do It Now wristband to remind myself that life waits for nobody. Whatever it takes to be successful, whatever needs to get done to accomplish my goals, I need to "Do it now."I am interested in the products that they have for sale on the website. The 7 Levels action guide to the book is $500! Currently, that seems a bit steep for me. But given that the information in the $10 book version on Kindle could literally make my 6 figures in Real Estate I am pretty sure the action plan is worth the money. They don't do a great job in selling it though.

Good book

Great info - combined what I had learned from various sources into one spot. I wish I had read it sooner.

In this terrific book, the author, Michael J. Maher, had me turned upside-down and all around!When I first sat down to read this book, I was expecting another "dry," textbook type of read. I figured that I'd pick up a couple of things that I might be able to apply to my real estate business, and then move on to the next book, by whatever new author would be "making waves" at the time.Well...he tricked me!Almost instantly, he touched my heart, and made me take a look at my life...a sincere, heartfelt look...not one of those, "textbook-type," skim-over-it, because the author says to take a look.From there, I began reading a story...a compelling, page-turning story. I devoured the book...and finished it quickly...because I truly enjoyed the story. Once finished, I realized that he had tricked me into learning. Learning systems, scripts, and techniques that could (and have!) revolutionized my business! I read it again...and again.I believe that I've read it 6 times so far!Our team has implemented many of the things that were learned in "The Seven Levels of Communication," and we have plans to implement more! I regularly teach classes, and unfailingly ask who has read this book...and recommend it to any that haven't yet.This book is a game-changer! Regardless of what type of service business you operate! The book is real estate focused; however, it all applies to attorneys, doctors, dentists, accountants, landscapers, retailers, anyone really!I have purchased many copies, and have given them to everyone on my team, and to several others that I know would benefit from it's teachings.I excitedly look forward to Mr. Maher's future projects!In case you can't tell...I HIGHLY recommend this book!

Overall this is an excellent book on referral building, in fact it may be the best one out there. I think the thing that Mr. Maher does better than anyone else is he boils it down to core essential tasks that will get you the best results.It is geared toward real estate agents (as Mr. Maher is one) but with some thought you can adopt a lot of this to whatever your industry is. You need to judicially think about does this tactic make sense for me and can I implement it as is or do I need to modify it to fit my industry.I also really enjoyed the way the book was written. It is a look at the mythical life of real estate agent Rick Masters and how he transforms his life and business through the implementation of guru Jay Michael's (also mythical) "Generosity Generation". The story line is simple but I was able to identify with Rick in many of the self-doubt, trials and tribulations he went through.The only thing that I didn't like is that there were a few times when Mr. Maher left me hanging without clear instructions as to what to do. One instance was when Rick's coach told Rick to make 10 phones calls a day the first thing in the office. When Rick asked "what should I talk about" the coach's response was "you will know."Really???!!!!! That is such a classic cop out and it wouldn't have taken much effort for the coach to list 5 to 10 ideas as to what to talk about. I am assuming that Mr. Maher does this himself and it would have nice if he would have shared his vast experience in what to say in these phone calls and how to make them productive.Outside of that this is a great book and I definitely recommend you read it.

This book was a pleasant joy to listen to, reeled me back to realty again.Back To Basics and implementing some new ideas.Thank you everyone involved.

Nice story with a good practical way to develop referrals in real estate.

Très bon livre, écris sous la forme d'une histoire. Un rappel et un apprentissage aux techniques de communication. Je le reccommande pour tout commercial.

A brilliant book giving practical tips on how to build your network effectively. I've read a number of books like this and most of the tips still felt like an epiphany. Contrary to other 'support' literature this one is written in novel style which make it not only easy but also desirable to read. I didn't want to put it down until I was finished. Great book.

I loved this book! It thoroughly explained the importance of communication and its different levels. It can be used both in personal and business aspects of your life.