Kids Preferred Inc (Kpi) Was Founded In 1983 By Louis Premselaar A Visionary With A Long Family History In The Toy Business Premselaar Helped Grow Kpi Into One Of The Largest Plush Toy Manufacturers In The World The Company Is Known For Bringing Superior Quality Uniquely Designed Products To The Marketplace Under Its Own Brand And Through Private Label Programs Such As Scholastic Education Buildabear Workshop Starbucks And Toys "R" Us Animal Alley Just To Name A Few In 2002 Kids Preferred Llcan Awardwinning Division Of Kpiwas Founded By Louis Premselaar Larry Allberg And Laura Perks To Serve The Specialty Juvenile Gift And Better Department Store Trade The Companys Distinctive Soft And Plush Toys And Gifts Are Marketed Under The Companys Own Kids Preferred Brand And Through Licensed Brands Including Amazing Baby Asthma & Allergy Friendly Healthy Baby The World Of Beatrix Potter Between The Lions Biscuit Charlie And Lola Classic Pooh Disneys Winnie The Pooh Elmer Goodnight Moon Greenzys Guess How Much I Love You Harleydavidson Label Loveys Madeline Martha Speaks Pat The Bunny Smarty Kids The Snowman Spot And The World Of Eric Carle
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