









๐ธ Radiate confidence with every flawless, clean glow!
100% PURE Tinted Moisturizer in Alpine Rose offers a hydrating, medium-coverage formula powered by patented fruit pigments and antioxidant-rich oils. Designed for all skin types, it delivers a natural dewy finish while combating signs of aging. This vegan, cruelty-free moisturizer doubles as a foundation with SPF 20, ensuring clean, radiant skin without synthetic dyes or harsh chemicals.
























| ASIN | B017EVM8S4 |
| Additional Features | Anti-aging,Hydrating,Lightweight |
| Age Range Description | Adult |
| Best Sellers Rank | #369,375 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2,947 in Foundation Makeup |
| Brand Name | 100% PURE |
| Color | Alpine Rose |
| Container Type | Tube |
| Country as Labeled | United States |
| Coverage | Medium |
| Customer Reviews | 4.0 out of 5 stars 210 Reviews |
| Finish Types | Dewy |
| Global Trade Identification Number | 00899738010500 |
| Item Dimensions | 1.28 x 1.28 x 6 inches |
| Item Form | Liquid |
| Item Highlight | Anti-Aging Lightweight for All Skin Types, Dewy Finish, Vegan, Fruit Pigmented Clean, Cruelty-free Everyday Effortless Look |
| Item Weight | 45.35 g |
| Manufacturer | Tjernlund Products, Inc. |
| Manufacturer Part Number | 1CTMAR |
| Material Type Free | Fragrance Free |
| Model Number | 1CTMAR |
| Number of Items | 1 |
| Package Information | Tube |
| Package Type Name | Tube |
| Product Benefits | Flawless |
| Recommended Uses For Product | Face |
| Skin Tone | veryfair |
| Skin Type | Normal, Oily |
| Specialty | natural |
| Sun Protection | 20 sun_protection_factor |
| UPC | 899738010500 |
| Unit Count | 1.7 Fluid Ounces |
A**R
Great if you don't have dry skin
I love it and the color is great for me. However, it is not super moisturizing, it is more like a not dry light coverage makeup. For my skin, that's a good fit but if you have dry skin then you would need to moisturize first before using this. It's not enough on It's own.
L**N
Makeup that doesn't break me out!
Over the years I have developed sensitive skin that would break out at just about any product I used and that was especially true for any kind of foundation or even just tinted moisturizer. So, I've been in search for a non-greasy, light to medium coverage tinted moisturizer that didn't cause me breakouts and through much trial and error I finally found this. I was skeptical of the claims but I can say I've been using it now daily for over a month and it has not caused a single breakout. In fact, my skin seems to have improved considerably - it just glows. The coverage is nice, hiding any imperfections reasonably well (after all, its not foundation). It seems to melt into my skin and blends perfectly (I have extremely pale skin, hence the lightest color in their collection). Best part is, it feels good, not greasy. I have combination skin and so I do use a serum underneath for those areas of my skin that are drier as this just doesn't feel moisturizing enough to wear alone on the driest skin. I'm so glad I decided to give this brand a try. I will be coming back for more and that may be the first time in years I have said that about any tinted moisturizer or foundation! UPDATE: I've been using this moisturizer for over a year now and I can honestly say I cannot live without it. It makes my skin feel amazing and with continued use of this and other products my skin no longer needs full coverage most of the time, so the tinted moisturizer is perfect. I use several other of their products and my skin has never looked better. I rave about this company's products to anyone who will listen. To those reviewers who have found this shade to have an orange tint. I am extremely pale with freckles and my undertone is cool/neutral. I do not find that it has an orange tint. It possibly looks a bit yellow right out of the bottle, but it seems to just melt into my skin when I blend it. I've never seen an orange tint or makeup lines when using this. Despite being cool toned, I find that the slight yellow base to this moisturizer evens out my skin tone. If you prefer your foundation with a pinker base, then this probably wouldn't be the right shade for you. I highly, highly recommend trying this out though, even if it takes a couple of purchases to get the shade right. I think if you find it's too orange you could dilute it with another moisturizer to tone down the color so you at least won't waste your money.
A**C
Great product, goes on smoothly with very sheer coverage
I've been looking for a natural "beauty balm" with sunscreen - one that doesn't have avobenzone or other endocrine/thyroid disruptors - and this moisturizer fits the bill. I still sometimes use Jojoba oil or Now hyaluronic acid serum and moisturizer under this tinted moisturizer and its coverage is very sheer, but, unlike many other titanium dioxide based sunscreens, this doesn't leave a white chalky film on my face. I color matched at Duane Reade and then ordered through Amazon. The ingredients really are pure - this product is not like so many others that slap the word "natural" on their bottle full of chemicals. It's not cheap, but most beauty products aren't, so I'm very happy it's non-toxic. I used to used Bare Mineral Medium Beige and this Golden Peach works well for me.
L**R
Feels Good for My Skin!
This is currently my favorite tinted moisturizer. I love it, my skin loves it, and so does my dad! I am about a shade NC30 in MAC and this is slightly a little dark for me but it still works since it has a very sheer and dewy finish. It feels light and it feels like it nourishes my skin. My skin feels softer. It's great for daily day use since it has some physical/mineral sun protection. I have gotten tons of compliments on my skin. TIPS: Moisturize! After washing my face or getting out of the shower, I apply the 100% Pure Coffee Bean Eye Cream and the 100% Pure Superfruits Reparative Cream. It makes the tinted moisturizer go on easier and smoother and it feels like it boosts the awesomeness of the tinted moisturizer. I have combination skin. If I am out all day, I like to use the 100% primer on my T-zone before applying the tinted moisturizer. For a slightly more polished and flawless look, I apply a bit of the Josie Maran concealer crayon in Medium 1 on my T-zone and blend with my fingers. This is great for men too!
C**C
This is 1fl oz, NOT 1.7, a misleading listing
The listing falsely says this is a 1.7 fl oz product, it is NOT. It is the same 1fl oz bottle you can get for $35 straight from the 100%pure website. It says on this listing $28.24 per fl oz, and they are charging $48 (28.24x1.7) as if it is 1.7 oz but it is only 1oz. They even slapped a sticker on the box that calls it a 1.7fl oz, even though the box itself is printed 1fl oz. (I will attach photos) The product itself is fine, but what is going on with the misleading listing and price?
P**H
Color is dark
This is much darker than expected. You wouldn't think it would be since it's the second fairest color on their scale. I ended up ordering the Creme color which is much better. As an example, I was "fairly light" in bare minerals brand. I do really like the product so far now that I have the color right. Good coverage for me (dark circles are more my problem and use the concealer for that--white peach is perfect color in concealer). I have really dry skin, 45 with minimal wrinkles, and this works well for me. If you have this skin type/age, I do not recommend the heavier foundation--was horrible. It exaggerated every dry spot/peach fuzz/wrinkle. Like another reviewer mentioned, the tinted moisturizer gives a nice dewy look for a dry skin person. I just add the powder on top if I feel I want heavier coverage. FYI: mascara is great, eye shadow great. Did not like the cream eyeshadow in the jar-horrible. Hope this helps.
S**D
Blends well
Beautiful color on my skin. Looks natural. Softens after application.
V**E
Great product because super healthy, but Definitely NOT for oily combination skin
I was so happy when I found this 100% Pure, healthy cosmetic line, with great ecological (and beautiful) packaging. So many products out there are unsafe, even well-known and well established firms produce unhealthy products (hormone disrupting preservatives etc) even when the products are elaborated by dermatologists. Dermatologists are supposed to check the safety of ingredients... but they don't do that job even for Clinique or other major firms that surf on "healthy, clinical" vibes. All you have to do is check out the ingredients of the product you wish to buy on an online data-base (ewg.org...) and you may go from one surprize to another. All of this to say how happy I was when I checked the ingredients of this product: ULTRA SAFE. But thhis combination of products do not work on my slowly aging oily-combination skin. I have reached my fifties in great shape, except for this oily combination skin and pores that seem to enlargen as time goes by. I have been using this tinted moisturizer on the primer made by 100% pure (to try to tame those pores) and the result is really great when I apply my make-up (with a sponge) the coverage is really natural. The color is perfect, it is smoothly applied over the primer (more difficult without the primer) and I leave my bathroom very happy in the morning... HOWEVER. if I catch a glance of myself at noon: ugh!! The tinted moisturizer settles in my pores and in the fine lines that are starting to appear with time and the result is AWFUL. In the evening, it is even worse: my make-up has actually completely slipped off my face in some places (I have high cheekboones) and settled into a few areas (espcecially around nose & mouth), making my face look odd and almost unclean. I have tried this without the primer and the results are worse, if they can be :/ What a pity. I so much wanted this to work. This said, I believe my 24-year old daughter is delighted with her tinted moisturizer :) I believe I am not the only person in this case, so I hope the company will develop a product that works well on oily combination skin
Trustpilot
2 months ago
1 month ago