JoicoBlonde Life Brightening Masque | For Blonde Hair | Instant Hydration | Neutralize Chlorine & Detoxify Hair | Add Softness & Smoothness | Sulfate Free | Fortified With Monoi & Tamanu Oil

I'm a Matrix girl but my hairdresser used a couple Joico products my last visit. I have both excema and chemo head. I swim as well. Mostly salt water. I found when my head was at it's worst I had to stop using Matrix and the Term recommended N'eccasaire, which worked great and got me through the worst of my head issues but not so hot for blonde hair. I figured if my hair was falling out it may as well look good so had her put a few highlights in. She used the hair masque as well as the color. I bought the blonde conditioner first to try and loved it. Soft and easy comb out for my long, semi curly hair. Bought the shampoo and it's a winner. No scalp issues and I also bought the defy damage shampoo at local retail store. Both are great and I often mix them. Love their products., Highly recommend.

Deja el pelo muy brilloso y sedoso , lo seguiré comprando

My natural blond hair was looking really drab and limp so even though reviews I read were from people who dyed their hair blond I didn’t read any who had natural blond hair. So I decided to see if it would help my hair. I washed my hair and towel dried it and put a small amount on my hair, rubbed it in and now my hair is bright and alive and in great condition! I decided to opt for not rinsing it out and it worked best for me doing it that way.

I initially bought the small travel size, because I didn’t want to be stuck with a large bottle of it if I didn’t like it. Well, not only did I like it, I came back and ordered the large size AND added it to my Amazon subscribe&save items. A little really goes a long way, so start out with a small amount..you can always go back and add more if needed. Once applied, I use a big wide tooth comb to make sure I’ve saturated every strand. I leave it on for 3-5 minutes and then rinse. For reference, I’m 52 with naturally light-ish blonde hair, but as some little hairs are starting to creep in, along with the fact they’re course/dry, this just helps to keep everything looking blended, uniform, healthy and soft. I do occasionally add a few highlights in the summertime, and this keeps everything soft and banishes any brass undertones. I use this about once a week and I just like the way it makes my hair look and feel. I have a hard time with purple shampoos/condioners because not matter the brand, they leave my hair so dry and parched feeling. This brightening mask is the best of both worlds… it brightens my color, banishes brassiness and leaves my hair soft and silky feeling. Definitely recommend. 👍🏻👍🏻

this stuff is amazing. i only bleach my hair twice a year and this keeps my color bright and cool in between appointments. also smells great and makes my hair feel so smooth. been using for years and can’t imagine life without it! praying they make a bigger bottle because i run through the 5 ounce so fast.

I LOVE THIS SO MUCH! Had my hair done a couple months ago and the blonde was starting to dull, the gray becoming more prevalent. Tried this product this morning, left in for maybe 10 minuets and my hair is soft, shiny and more blonde again. Makes me so happy! Absolutely worth the money!

I used this mask when I had extensions and when I took them out. It works perfectly for thick or fine hair, it leaves no heaviness or residue, it’s honestly my favorite hair mask!

Regular el pomo demasiado pequeño