

🌈 Unleash your boldest self with vibrant, guilt-free color!
La Riche Directions Hair Colour in Violet is a demi-permanent, vegan-friendly hair dye offering 36 bright shades with mixable formulas. Trusted for over 30 years, it delivers vibrant color in just 15 minutes without harsh odors or irritation. The 88ml pot features a tamper-proof lid and wide opening for easy application. Cruelty-free and designed for all hair types, it ensures long-lasting, fade-resistant results that won’t bleed or stain your skin or linens.
| ASIN | B00155XB82 |
| Best Sellers Rank | #841,151 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6,116 in Hair Color |
| Brand | Directions |
| Brand Name | Directions |
| Color | Violet |
| Container Type | Pot,Tub |
| Customer Reviews | 4.3 out of 5 stars 2,199 Reviews |
| Full Cure Time | 15 Minutes |
| Global Trade Identification Number | 05034843001110 |
| Hair Color Permanence | Demi-Permanent |
| Hair Type | All, chemically-treated-hair |
| Item Form | Liquid |
| Item Weight | 132 Grams |
| Manufacturer | La Riche Hair Dye |
| Material Features | Vegan |
| Material Type Free | Animal-Derived Material Free |
| Number of Items | 1 |
| Package Information | Pot,Tub |
| Product Benefits | Hair Coloring |
| UPC | 787734220187 880147825052 |
| Unit Count | 2.992 Fluid Ounces |
P**.
Very impressed and will probably buy again
I couldn't find a US brand that had the purple color I wanted so I investigated La Riche Directions. I ordered the colors Lagoon Blue and Violet (Lagoon Blue from another seller) and Violet came earlier than expected! I dyed one half of my head Lagoon Blue and one half Violet. I left the color in for about 45 minutes total, a bit longer on the Lagoon Blue side because I covered that side first. After rinsing out the dye I dried it with a white towel and there was no color bleeding!! I was very impressed by that. There was no strong chemical smell, no itchiness or discomfort. My hair was very blonde on top and darker near the bottom, and as expected it was very vibrant on top and less so near the bottom. One observation I do have is Lagoon Blue looks more like La Riche's "Turquoise" dye and Violet looks more like their "Tulip" dye. This doesn't bother me but if you want a cooler purple color you may have to mix it with a blue color. It will stain your hands unless you wash them immediately after touching. There was no color stain in my bathtub with these colors after rinsing. So far there has been no color residue on my pillowcase either. I will update after the first wash. Overall my hair feels great and looks better!!! UPDATE: Several washes later and the color is still going strong! There is still no color residue in my bathtub, on my towels, or my pillowcase.
D**Y
Best Hair Dye
Doesn't bleed, fade or stick to skin. Highly recommend, though I am using a dark purple maybe is why it's nice, but even when I washed out the hair color when I dyed it it barley bled, so it really stuck to my hair and easily came off my neck. It's been 2 weeks and hasn't faded, but I am excited for when it does because it will be a nice lavender
M**I
Beautiful color!and long lasting!
I have colored my hair a lot of different shades of purple but this, by far is my favorite. The jar is small though, my hair is chin length but thick and I needed two jars for full coverage. I've had it for two weeks now and I tend to shower daily and this color still looks just as fresh as the day I colored it! Definitely will buy again!
L**S
it might be good
this product might be good, but i never got it after spending almost 120.00, buyers beware!!!!!! I want my money back, or the products i paid for!!!!!
K**E
Great hair dye
I really like this a lot. I was using Manic Panic but it didn't last very long. Directions lasts twice as long before it begins to fade. It also fades to blue (Manic fades to pink). I just wish it was a bit more vibrant like the Manic purple
D**N
It's pretty good. Not the brightest.
Not a very bright color. It's more of a toner because it leaves my hair silver and only with a tiny hue of purple. I ABSOLUTELY LOVE Directions hair bye, but this particular shade isn't the best.
J**T
1 busted
Excited to have received the product, hoping it will cover my thick hair I got 2 containers..one of them came busted though
J**A
Incredible
This stuff is incredible!! It really takes out most of the brass/yellow in your hair. Make sure to read the directions though (and other comments :P ) and don't leave it in too long, as it can make your hair tint purple and it's hard to get out.
Trustpilot
2 weeks ago
2 weeks ago