
Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases), Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels. Review: MBA book of the century! - As good as it gets! Excellent, relevant examples. Great breadth of knowledge (even includes game theory). Colourful and exciting, the structure has a several facets that keep your interest throughout such as articles, reviews, case studies and emergent areas. I read it before my MBA even started, and even now, as a practising manager it sits on my desk. It is my favourite academic book of all time. It covers so much. Review: Exploring Corporate Strategy - I started my MBA in January 2009 and this textbook was recommended for the course also, previous editions had been used for the course. Therefore, it seemed to be a tried and tested book. I considered buying a second-hand book but at the time there appeared to be little difference in price because of demand, between new and secondhand and as it transpired, previous editions. The overall quality of the book did not concern me providing it was complete. However,from what I recall at the time, none of the second handbook sellers mentioned the Student Access Kit that comes with the new book and this gives me access to the publishers on-line training, which is linked to the book. So, I am pleased that I did pay the extra because of the benefits it will give me especially when it comes to revision. If you are considering secondhand, I suggest you check first that you will get the Student Access Kit. Textbooks are rarely exciting but this book gives me what I need for the classroom and study at home.
| Best Sellers Rank | 105,092 in Books ( See Top 100 in Books ) |
| Customer Reviews | 4.5 out of 5 stars 122 Reviews |
S**E
MBA book of the century!
As good as it gets! Excellent, relevant examples. Great breadth of knowledge (even includes game theory). Colourful and exciting, the structure has a several facets that keep your interest throughout such as articles, reviews, case studies and emergent areas. I read it before my MBA even started, and even now, as a practising manager it sits on my desk. It is my favourite academic book of all time. It covers so much.
T**1
Exploring Corporate Strategy
I started my MBA in January 2009 and this textbook was recommended for the course also, previous editions had been used for the course. Therefore, it seemed to be a tried and tested book. I considered buying a second-hand book but at the time there appeared to be little difference in price because of demand, between new and secondhand and as it transpired, previous editions. The overall quality of the book did not concern me providing it was complete. However,from what I recall at the time, none of the second handbook sellers mentioned the Student Access Kit that comes with the new book and this gives me access to the publishers on-line training, which is linked to the book. So, I am pleased that I did pay the extra because of the benefits it will give me especially when it comes to revision. If you are considering secondhand, I suggest you check first that you will get the Student Access Kit. Textbooks are rarely exciting but this book gives me what I need for the classroom and study at home.
A**R
Four Stars
Good book and excellent customer service
A**E
A 'must have' book for anyone involved in strategy
This book, initially only by Gerry Johnson and Kevan Scholes, is like the Bible of corporate strategy. From a readability point of view it's not the book for a good holiday read, but as a reference book for anyone involved in developing or implementing strategy then it's a `must have' book. The addition of Richard Whittington to the author team adds a humanistic dimension and there are, as always, significant additions compared to earlier editions. Throughout the book there are a number of knowledge checks, so that you can check your understanding of what you've just read and the addition of the DVD and web page really enhance this experience. The authors take you through a chronological build up of the complexity of strategy formulation and cleverly use their case studies, so that you can apply the practical application of what you've learned.
A**R
Happy
Just as described, fantastic. Thank you very much ๐
U**I
Exploring corporate strategy
The book was a second hand and it said like a new which was true but it smelt horrible. Apart from that the book was in a good quality.
J**N
As a reference document I thoroughly recommend it.
This product arrived exactly as described. As a reference document I thoroughly recommend it.
L**M
Helped me get 1st class Hons degree
Purchased this to help with my business degree, I got BSc1st class Hons so it worked. A warning though, you actually have to read it.
Z**D
Exploring Corporate Strategy; Text & Cases
Its volume is a bit overwhelming at first but it reads well. One feels that the book structure leads you forward. The questions placed ensure that you have truly understood the points made. This book is indeed a valuable tool to the subject at hand.
S**H
excellent condition
excellent condition, very fast delivery , and the book is even just great full of practical examples and real life cases. i bought this book for my master study, but i really recommen reading it also as a normal book. the book as i said is full with examples and real life cases. the book offers a lot of tools and concepts that has to be taken into account when desining and planning a strategy, and also for the implementation of that strategy.
W**Y
Amazing product
Amazing product
A**R
Five Stars
Really great!
R**B
Five Stars
Excellent information on the stated topic
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