UNITE HairBLONDA Daily Shampoo – Maintains Blonde, Cleanses, Hydrates, Shine, No Tone Days, 10oz

Dissatisfied with product- not only is the purple coloring gone, which I was under the impression controlled the brassiness in my hair but the original pungent grape scent is not nearly as strong

Helps maintain my blonde

These products are such good quality and they smell so yummy. I recommend the toner as well!

Not crazy about the grape scent, but the shampoo is great. Unite makes a purple shampoo for occasional use. This one is for blondes to use daily.

This is by far one of the best non-toning blonde shampoos I’ve tried. It keeps your hair looking bright, and is nicely hydrating.I’ve been using this consistently, and I love how it makes my hair look, and feel.

The matching conditioner is purple, not sure why the shampoo is not, this did not have a sealed bottle and seemed like it had been used, was for sure not a full bottle, was not impressed.

I have colored blonde hair. I think this shampoo adds beautiful highlights to my hair. The Fragrance is not my favorite and could be improved. But the benefits outweigh the fragrance.

The smell is gross for shampoo! Smells like grape kids cough medicine. It does leave my hair feeling clean and shiny…but not worth the smell for me.