HP 3JA28AE 963XL High Yield Original Ink Cartridge, Magenta, Single Pack

Having just purchased these for my HP printer, I really do question why they are so expensive, here's why. I have just purchased a small tumble dryer which has been made in China, shipped to the UK, taken and branded by a UK importer, sold onto a retailer and then purchased by me. Now, all that and it was a pound cheaper than a set of ink cartridges. Don't get me wrong, the HP printer is a good printer (HP OfficeJet Pro 9022e) but the cost of the ink is really a little steep. I did try alternative ones once, but HP are clever and it brings up all sorts of messages on the screen, just think they are rather overpriced for what they are. Just as well HP do not make cars, how much would they be I wonder?

Work really well & easy to install

But it arrived on time

It works

Love this product, it works great with my printer and the colour quality is amazing. Will definitely purchase again 100% 5 stars !

The quality of the ink and the consequent printing is fine but I'm knocking three stars off the overall rating because of the cynical way HP screws its customers on the cost - and it would have been four off if the other two categories had been less than five stars each. HP sell their printers cheap (and I got a rebate of £60 when I bought my latest) but recoup their 'loss' by inflating the price of the ink which the unwitting - I am almost tempted to write witless, because that is what I feel I have been - customer must then buy. I have an A3 Epson printer which was also a very good price (with no incentive discount), and also a very small 'travelling' printer, and their inks are very reasonably priced. Of course, an ink cartridge is a very sophisticated bit of kit, made to extremely fine tolerances, but in the quantities which are made and sold that is really no excuse - the technology has been around for years, and there is no substantive advantage in the version made by HP, especially since they go out of their way to block the use of cartridges made by cheaper manufacturers. Since my new printer is somewhat unsatisfactory in other ways, which will be the subject of a separate review, and frankly not a patch on its predecessor (whose printhead failed after years of service but would have been too expensive to replace in a rather old printer, which is why I went for a new one), I shall not be buying HP again, but will revert to Epson for future purchases.

The cost was very competative, good quality and competative in price

Rather expensive as it is just one of four (4) colour cartridges to be bought.